The MindShift Empowerment and Employment Initiative (MEEI Program) is a global platform focused on empowering entrepreneurs, innovators, and leaders to drive positive social and economic change.
In recent years, Africa’s position in global trade has undergone a major transformation. As African entrepreneurs explore new ways to scale their businesses, Turkey, China, and Germany have emerged as three of the most important trade partners, each offering distinct opportunities and challenges. Whether you’re an exporter of agricultural goods or a buyer of industrial […]
In international trade, your product’s first impression is often not the product itself, it’s the packaging and branding. When African entrepreneurs enter global markets, especially in agro-exports, fashion, crafts, or processed food products, they’re not just competing on price, they’re competing on presentation, trust, and perception. And in a fast-moving, highly visual world, the way […]
In the fast-paced world of international trade, being a successful exporter in 2025 requires more than just knowing how to move goods across borders. It demands speed, compliance, transparency, and smart decision-making—all of which are fueled by digital tools. Today’s exporters must juggle documentation, market research, buyer discovery, shipment tracking, payments, and compliance. The difference […]
In a world where artificial intelligence (AI) is reshaping industries, launching an AI-powered startup sounds exciting, but also intimidating, especially if you don’t have external funding or a technical background. The good news? You don’t need millions in VC money or a PhD in data science to build something impactful. Using the lean startup model […]
